
Attribute | Details |
---|---|
Full Name | Dennis Itumbi |
Age | 40 (as of April 2025) |
Tribe | Gichugu, Kirinyaga County |
Wife | Not Disclosed |
Current Job | Deputy Cabinet Secretary |
Net Worth | Estimated in millions (unconfirmed) |
Salary | KSh 213,640 (approx.) |
@OleItumbi | |
@dennisitumbi |
Who is Dennis Itumbi?
Dennis Itumbi is a name synonymous with digital innovation and political strategy in Kenya. Known as the country’s leading digital strategist, Itumbi has carved a niche for himself as a powerful influencer in Kenya’s political landscape. From orchestrating successful presidential campaigns to surviving abductions and controversies, his journey is one of resilience, ambition, and unparalleled skill. Currently serving as the Deputy Cabinet Secretary and Head of Presidential Special Projects and Creative Economy Coordination, Itumbi’s story is a testament to how technology can shape modern governance and elections.
In this detailed biography, we’ll dive into Dennis Itumbi’s life—his age, tribe, wife, net worth, salary, and the milestones that have made him a household name in Kenya. Whether you’re curious about his personal life or his professional achievements, this blog post has it all.
Early Life and Background
Born in Gichugu, Kirinyaga County, Dennis Itumbi hails from a region known for its rich cultural heritage and hardworking people. Now 40 years old (as of April 2025), Itumbi grew up in an environment that shaped his tenacity and resourcefulness—traits that would later define his career. While details about his early education and family remain private, it’s clear that his knack for communication and technology emerged early on, setting the stage for his meteoric rise.
Itumbi’s tribal roots in Gichugu connect him to the larger Kikuyu community, a group that has played a significant role in Kenya’s political history. However, he has never leaned heavily on tribal identity for his success, instead relying on his skills and strategic mind to break barriers.
Career Beginnings: The Rise of a Digital Strategist
Dennis Itumbi’s career took off when he ventured into the world of digital media and political strategy. In the early 2010s, he gained prominence as an election consultant, leveraging the power of social media and online platforms to influence public opinion. His big break came during the 2013 Kenyan general election, where he served as a key digital strategist for President Uhuru Kenyatta and his deputy, William Ruto.
Itumbi’s innovative use of digital tools helped craft compelling narratives that resonated with voters. His work didn’t stop at elections—he was also credited with running campaigns that led to the dismissal of International Criminal Court (ICC) cases against both Uhuru and Ruto, a feat that cemented his reputation as a mastermind in crisis communication.
Beyond politics, Itumbi founded a company focused on online reputation management, digital public relations, and search engine optimization (SEO). This entrepreneurial venture showcased his ability to blend technology with influence, offering services that remain in high demand in today’s digital age.
Political Milestones and Controversies
The 2022 Election and Hustler Nation Intelligence Bureau
Fast forward to 2022, and Dennis Itumbi was once again at the center of Kenya’s political scene. As the digital strategist for William Ruto’s presidential campaign, he launched the Hustler Nation Intelligence Bureau (HNIB), a sensational digital outfit that played a pivotal role in Ruto’s victory. The HNIB became a buzzword, symbolizing grassroots mobilization through online platforms.
However, this period wasn’t without drama. Ahead of the election, Itumbi became a target of an Israeli hacking and disinformation group known as “Team Jorge.” In February 2022, the group’s leader, Tal Hanan, demonstrated to undercover journalists how he had hacked into Itumbi’s Telegram account. Itumbi later confirmed to The Star that he noticed unusual activity on his account during the election season, highlighting the risks digital strategists face in high-stakes campaigns.
Abduction and Fallout with Uhuru
Itumbi’s loyalty to William Ruto led to a fallout with then-President Uhuru Kenyatta, culminating in a harrowing incident. In the lead-up to the 2022 election, Itumbi was allegedly abducted by rogue police officers under the command of Interior Cabinet Secretary Fred Matiang’i. The incident sparked outrage and underscored the turbulent nature of Kenyan politics. Despite the ordeal, Itumbi emerged stronger, further solidifying his influence.
The Gachagua Incident
In another dramatic episode, impeached Deputy President Rigathi Gachagua accused Itumbi of creating memes that portrayed him as sidelined during a state visit by King Charles III to Kenya. The confrontation escalated when Gachagua reportedly grabbed Itumbi by the collar at Eldoret State Lodge—a moment that highlighted Itumbi’s knack for stirring controversy, even among allies.
Dennis Itumbi’s Current Role
As of April 2025, Dennis Itumbi holds the prestigious position of Deputy Cabinet Secretary, alongside his role as Head of Presidential Special Projects and Creative Economy Coordination. These positions reflect his enduring influence in President William Ruto’s administration. Previously, in March 2023, he was sworn in as a Deputy Minister, though the courts later declared the creation of 51 such posts unconstitutional.
Itumbi’s work now focuses on leveraging the creative economy and special projects to drive Kenya’s development agenda, blending his digital expertise with governance.
Dennis Itumbi Wife and Family
Dennis Itumbi keeps his personal life under wraps. Despite his public persona, details about his wife or family remain undisclosed. This secrecy has only fueled curiosity among his followers, but Itumbi appears content to let his work speak for itself.
Dennis Itumbi Net Worth
While exact figures are hard to pin down, Dennis Itumbi’s net worth is estimated to be in the millions of Kenyan shillings. His income streams include his digital consultancy firm, government salary, and past election consulting gigs. His wealth reflects his success in monetizing his skills in a competitive field.
Dennis Itumbi Salary
As a Deputy Cabinet Secretary, Itumbi earns approximately KSh 213,640 monthly. This figure, while modest compared to private-sector earnings for someone of his stature, is supplemented by his business ventures and influence.
Social Media Presence
Dennis Itumbi is a social media powerhouse, with a strong presence on platforms like Twitter (@OleItumbi) and Instagram (@dennisitumbi). His accounts are a mix of political commentary, personal updates, and strategic messaging—offering a glimpse into his multifaceted life.
FAQ Section
1. How old is Dennis Itumbi?
Dennis Itumbi is 40 years old as of April 2025.
2. What tribe does Dennis Itumbi belong to?
He hails from the Gichugu community in Kirinyaga County, part of the Kikuyu ethnic group.
3. Is Dennis Itumbi married?
Details about his wife or marital status are not publicly disclosed.
4. What is Dennis Itumbi’s net worth?
While unconfirmed, his net worth is estimated to be in the millions of Kenyan shillings, thanks to his digital business and political roles.
5. What is Dennis Itumbi’s current job?
He serves as Deputy Cabinet Secretary and Head of Presidential Special Projects and Creative Economy Coordination.
6. What happened during Dennis Itumbi’s abduction?
In the lead-up to the 2022 election, Itumbi was allegedly abducted by rogue police officers under orders from Interior CS Fred Matiang’i, amid his fallout with President Uhuru Kenyatta.
7. How did Dennis Itumbi contribute to the 2022 election?
He ran the Hustler Nation Intelligence Bureau (HNIB), a digital outfit instrumental in William Ruto’s presidential win.
Conclusion
Dennis Itumbi’s biography is more than a tale of political maneuvering—it’s a story of resilience, innovation, and the power of technology in shaping destinies. From his humble beginnings in Gichugu to becoming a linchpin in Kenya’s political sphere, Itumbi embodies the spirit of a modern hustler who turns challenges into opportunities. His ability to navigate controversies, outsmart opponents, and harness digital tools for success offers valuable lessons for aspiring strategists and entrepreneurs.
At 40, with an undisclosed wife, a thriving career, and a net worth that reflects his hard work, Dennis Itumbi remains a polarizing yet inspiring figure. His journey reminds us that in the digital age, influence is built not just through words, but through the strategic clicks that change the course of history.
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